Expert says cheap, locally owned East Kimberley diesel may be hard to replicate more broadly.

5 May 2022

On Tuesday 22 March 2022, CGL Fuel featured in a report by media outlet ABC Kimberley in regards to the significantly lower diesel prices being offered to its consumers in comparison to other fuel outlets across Australia.

Reporter Ted O’Conner’s key points included:

  • CGL says it has low overheads and imports in bulk from Singapore
  • The company’s chief executive says CGL can operate on tighter margins than some competitors
  • A motoring expert says the company’s model is unusual and wouldn’t be feasible for most businesses

The article wrote:

“On the weekend some motorists in far north WA could buy diesel for $1.99 cents a litre from Cambridge Gulf Limited (CGL).

The price charged at its outlets in Kununurra and Wyndham was 20 to 30 cents cheaper than in Sydney, Melbourne, Perth, Darwin and elsewhere in the region.

Diesel is a vital commodity in far north WA, where trucks service vast cattle stations and many people own four-wheel drives.”

CEO Tony Chafer quoted

“We’re very keen to make sure in these particularly hard times, with the rising cost of living, that we can do whatever we can to pass on some savings to our community.”

See the full article here.

Photograph of Tony Chafer CEO Cambridge Gulf Limited

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